Corporate Video Production Singapore, Corporate Videographer Singapore, Corporate Videography, Creative Video Production, Event Videography, Events, Singapore, Teleprompter Rental, Video Production, Video Production Singapore, Videographer Singapore, Videography, Vivid Snaps

Sustainable Fashion Video

7 February 2023

In the fast-paced fashion industry, sustainability has emerged as a powerful force to counteract the environmental impact of fast fashion. Sustainable fashion focuses on reducing harm to the planet and prioritising ethical practices in clothing production. As consumers become increasingly eco-conscious, companies are shifting towards sustainability to improve their brand image and embrace a more environmentally friendly outlook. To engage their audience and promote eco-friendly practices, many companies are harnessing the potential of sustainable fashion videos. Let’s explore some examples, both in Singapore and worldwide, and understand how these videos effectively communicate their commitment to sustainability.

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by Felicia Liu

Corporate Video Production Singapore, Corporate Videographer Singapore, Corporate Videography, Creative Video Production, Food Videography, Video Production, Video Production Singapore, Videographer Singapore, Videography, Vivid Snaps

Comprehensive Guide to Event Videography: Essential Equipment and Expert Tips

2 February 2023

Event videography in Singapore typically refers to Static or Roving video recording at events such as conferences, trade shows, concerts, and corporate parties. We typically use at least one or two cameras to capture the event from different angles. The footage is then edited and post-processed to create a final product that showcases the key moments and important aspects of the event.

Event videography can be used to create promotional materials, document the event for later viewing, or to live-stream the event to a wider audience. Event videography requires pre-event planning, proper equipment, and team coordination, so that the final product is able to capture the essence of the event, and also be edited engagingly.

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by Amirah Azman

Corporate Video Production Singapore, Corporate Videographer Singapore, Corporate Videography, Countries, Creative Video Production, Food Videography, Singapore, Video Production, Video Production Singapore, Videographer Singapore, Videography, Vivid Snaps

Fast Food TVC Production

2 February 2023

Ever wondered how fast food chains like McDonald’s and Pizza Hut became such popular household names? (Here’s a clue: we see them all the time on TV or sometimes even YouTube!)

That’s right, through TV commercials!

Fast food TV commercials (TVC) are short advertisements aimed at promoting the restaurant and/or their products and services. They are designed to grab the viewer’s attention in order to drive up sales. The content of these commercials can range from showcasing menu items to promoting special deals and discounts.

Though typically broadcast on television, fast food brands also utilise digital platforms such as social media, online video and streaming services to reach their target audience. The use of these platforms allows fast food brands to reach a wider audience, engage with customers in real-time, and track the effectiveness of their marketing efforts.

Let’s take a look at some of the various types of fast food TV commercials.

Note: Some content in this article may be enhanced or paraphrased by using AI writer software.

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by Nur Sarah

Corporate Video Production Singapore, Corporate Videographer Singapore, Corporate Videography, Singapore, Tech, Video Production, Video Production Singapore, Videographer Singapore, Videography, Vivid Snaps

App Demo Video Production

1 February 2023

The purpose of an app demo video is to showcase the app’s user interface, key features, and benefits, in order to attract potential users and customers.

It is important that these videos deliver information in an easy to understand way, while also having a sleek and smooth visual to it. Having clean animations is necessary as the app demo video will be a representation of your app. You would not want potential users and customers to see your app demo video that looks as though it had been stitched together regardless of continuity. A good app demo video will improve customer confidence in your app and hence your service.

Without further ado, let’s carry on with this article and find out more about what we can do to make a good app demo video!

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by Kevin Chan

Corporate Video Production Singapore, Corporate Videographer Singapore, Corporate Videography, Creative Video Production, Tech, Video Production, Video Production Singapore, Videographer Singapore, Videography, Vivid Snaps

Smart Energy Video Production

30 January 2023

Smart energy refers to the use of advanced technologies and practices to efficiently generate, distribute, and consume electricity and other forms of energy. A video production about smart energy could cover a variety of topics, such as renewable energy sources, energy storage systems, smart grids, energy conservation techniques, and the economic and environmental benefits of adopting smart energy solutions.

The video could feature interviews with experts in the field, demonstrations of smart energy technologies in action, and case studies of individuals or organisations that have successfully implemented smart energy solutions. It could also explore the challenges and obstacles to the widespread adoption of smart energy, and offer suggestions for how to overcome these challenges.

Overall, a smart energy video production could be a useful tool for educating the public about the importance of transitioning to a more sustainable and efficient energy system, and for inspiring individuals and organisations to take action to reduce their energy consumption and support the development of smart energy technologies.

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by Nur Sarah

Animated GIF, Corporate Video Production Singapore, Corporate Videographer Singapore, Corporate Videography, Countries, Creative Video Production, Japan, Lifestyle, Singapore, Tech, Video Production, Video Production Singapore, Videographer Singapore, Videography, Vivid Snaps

Convincing Video Production

27 January 2023

‘If you want to persuade, appeal to interest not to reason’, a quote by Benjamin Franklin reminds you that instead of plainly telling a person why something is important, a much more powerful way is through relying on visual storytelling as a story harnesses the ability to spark interest.

The ability to persuade and convince others can be your key to achieving your goals, building trust and strong relationships. In this article we take a look at how different videos encompass various story and visual elements which makes it effective & convincing.

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by Kasper Chan

Animated GIF, Corporate Video Production Singapore, Corporate Videographer Singapore, Corporate Videography, Countries, Creative Video Production, Events, Hybrid Event Singapore, Hybrid Events, Lifestyle, Live Streaming, Live Streaming Events, Live Streaming Services Singapore, Live Streaming Singapore, Singapore, Tech, Video Production, Video Production Singapore, Videographer Singapore, Videography, Vivid Snaps

ESG Reporting Video Production

27 January 2023

Climate change has become increasingly worrying globally, causing us to focus more attention on sustainability. The common phrase ‘Save our Earth’ is an example of the media content we observe daily, nudging us to take action. Over the past few years, many industries have started to make changes to meet their goals for sustainability; but as individuals, we can still do more. By understanding how our own actions can make a difference, we can work towards a more sustainable future.

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by Kasper Chan

Corporate Video Production Singapore, Corporate Videography, Creative Video Production, Food Videography, Video Production, Video Production Singapore, Videographer Singapore, Videography, Vivid Snaps

Cooking Oil TVC Production Singapore

26 January 2023

Consumers today are spoilt with a plethora of choices when it comes to cooking ingredients. Hence, utilising TV commercials can be a powerful strategy to enhance the visibility of your brand and its unique characteristics, allowing it to become more familiar to potential customers. Furthermore, TV commercials can aid in building a strong perception of your brand within the minds of consumers, making it more attractive and reliable, thereby increasing the likelihood that they will pick your product during their next grocery run.

In this blog post, we will delve into the various types of Cooking Oil television commercials produced both locally and internationally, and take inspiration from them. We will examine the different techniques and styles used in these commercials, and explore how they effectively convey their messages and connect with audiences.

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by Jackson Ho

Corporate Video Production Singapore, Corporate Videographer Singapore, Corporate Videography, Lifestyle, Singapore, Video Production, Video Production Singapore, Videographer Singapore, Videography, Vivid Snaps

Video Editing Lead Time

26 January 2023

Video editing lead time can vary depending on a number of factors. The length of the video, the complexity of the video, the skill and experience level one has to edit, and most importantly, the time available at hand.

These factors fortunately can be overridden if one has the patience, the focus, the passion and the drive to see through for the end product.

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by Kevin Chan

Sustainability Reporting Video Production

26 January 2023

Climate change becoming increasingly more concerning around the world has driven more emphasis on the idea of Sustainability. As consumers, we are able to observe more media content in our day-to-day life revolving around sustainability like the catchy ‘Reduce, Reuse, Recycle.’ posters.

As we begin to experience firsthand the effects of climate change like global warming, there have been more initiatives to go green. Often such initiatives are demonstrated through the means of video production. In this article, we explore how we are able to leverage tools like video production to garner awareness & influence on the importance of sustainability.

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by Kasper Chan

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