An informational video provides information in the form of speech, text, animation, and/or audio. The main purpose of an informational video production is to inform or teach the viewer about a specific topic.
Some examples of informative videos are: product demos, how-to videos, educational videos, and corporate training and instructional videos.
The Vivid Media Team
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Our team consists of media professional with expertise in video production from pre to post. Consisting of videographers, video editors, director, project coordinators and graphic designer. Our portfolio is focused on corporate clients. And our works ranges from internal communication videos, brand story videos, virtual & hybrid events and corporate photography.
Photography & Filming Studio Space in Kallang
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Our office houses a studio with an approx. space area of 598 square feet. This versatile studio space allows us to support you in a wide range of works including professional portrait photography, interview video filming and creative video production. Our studio space is equipped with multiple backdrops and can accommodate group photos for approximately 10 pax.
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Our studio can be configured to suit various production requirements. Sets and scenes can be customised to achieve the exact look and atmosphere required for corporate video projects. Whether clients need a professional backdrop for interviews, a product showcase, or a tailored set for creative branding elements, our studio offers the flexibility to bring diverse concepts to life. Additionally, the space is equipped with essential lighting, backdrops, and technology to ensure quality results. It is a convenient, all-in-one solution for corporate video production.
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One of the best features of our studio is that it comes complimentary when you engage our professional photo or video production services. Our team of experienced photographers and videographers is dedicated to delivering high-quality media that meets your exact needs. Whether you’re working on a corporate video, product photography, or a personal project, we have the expertise to support you.
Informational Video References from Around Singapore
In this section, we share some references and analyses of informational videos produced by brands, companies, and organisations in Singapore. Based on that, you can see how organisations make use of Informational videos to engage their target audiences.
PLEASE NOTE: The videos referenced in this blog article are not produced by Vivid Media. The following videos are sourced from publicly available websites, such as YouTube.
Informational Video Production by Cybersecurity Industry
In this video, a group of scammers explores the art of being suspicious. Throughout the video, the group uses real-life examples and simulations to illustrate their points and show how to recognise and avoid suspicious behaviour. They also provide valuable tips and advice on how to protect oneself from scams and stay safe online.
Overall, the video is an eye-opening and educational look at the world of scams and how to protect oneself from them. It is a useful resource for anyone looking to stay safe and avoid falling victim to fraudulent schemes.
Informational Video Production by F&B Industry
In this video, two well-known public figures are sitting at a table surrounded by a variety of traditional Chinese New Year foods. They are discussing a special food bundle set that has been curated for the holiday season. The bundle includes a selection of delicacies such as pen cai, abalone yu sheng and signature chicken in pig stomach soup.
This video offers the viewer a delightful and informative look at the traditions and flavours of the Chinese New Year, and is sure to inspire viewers to celebrate and enjoy this special holiday with loved ones.
Informational Video Production by Hospitality Industry
Ivy Singh-Lim, one of Bollywood Farms’ founders and proprietors, is featured in this video discussing the farm’s place in the neighbourhood as well as the objectives they want to accomplish soon.
The video combines talking head style with overlays of cinematic shots of the farm. The warm colour gives the farm a rather friendly vibe along with the laid back attitude of the speaker/voiceover.
Informational Video References from Around The World
Informational videos are a popular way for people to learn about a wide variety of topics. From educational content to corporate training videos, these types of videos can be found all around the world. These are just a few examples of the many informational video production resources that can be found around the world, catering to a wide range of interests and audiences.
PLEASE NOTE: The videos referenced in this blog article are not produced by Vivid Media. The following videos are sourced from publicly available websites, such as YouTube.
Informational Video Production by Pharmaceutical Industry
The video is an important resource for raising awareness of the dangers of illegal online drug sellers and the importance of only purchasing medication from trusted sources. It is a valuable tool for protecting public health and safety.
Using movie sets and the fake mask at the end to portray the possible scams one may encounter online, this video uses what the masses usually enjoy on a daily basis and ties it into the message of the video.
Informational Video Production by Insurance Industry
In this 30 seconds video, it started with the wife asking her husband what would happen if he ever had to miss work for an extended period of time.
The video then goes on to highlight the importance of having Disability Income Insurance, especially in today’s uncertain world. It notes that accidents and illnesses can happen to anyone, and that being prepared with this type of insurance can provide peace of mind and financial security.
Informational Video Production by Vivid Media
Insurance Bonus Informational Video Production
Throughout the video, a series of graphic animations are used to help illustrate the points being made by the insurance agents. These visual aids make the information easier to understand and more visually appealing.
This insurance agency video production is effective in providing the information to educate viewers about the benefits of this insurance policy and encourage them to consider it as an option.
Insurance Policy Informational Video Production
This short video is an informational video production that is meant to provide insight on how the policy provides coverage for absolute critical illnesses.
The video was filmed at a cafe with four talents. Additionally, this video includes a variety of graphics animations, which make the information easier to understand and more visually appealing.
Overall, the video is a useful and informative resource for those looking to learn more about critical illness coverage and how the policy can help protect against the financial impact of these illnesses.
Retirement Informational Video Production with Humour
In this video, we have four characters talking about four ways to fund for retirement. This video was filmed at Vivid Media filming studio.Â
Throughout the video, each character takes turns speaking and provides valuable information and insights on the various ways to fund for retirement. The video is an informative and useful resource for those looking to plan for their financial future.
Conclusion
One common challenge in the production of informational videos is ensuring that the information presented is accurate and up-to-date.
It is also important to consider the tone and messaging of the video, as well as the use of visual elements such as graphics and animation, to ensure that the content is effective in communicating the desired message.
By taking these factors into account, businesses and organisations can create informative and engaging videos that effectively educate and inform their audience.
Vivid Media Video Production Team
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We hope this article has provided quick insights in media production. Our team is ready to work with you. Leverage on our combined expertise for your media production. Our core expertise are in the following fields:
- Creative video production
- Corporate video production
- Live streaming for virtual & hybrid events
- Corporate photography
- Event photography & videography
For a profile of our team, visit About us to learn more.
Get a Price Quotation
Some projects are straight-forward while others can be complex, drop us a message with your project requirements. Our project coordinator will get in touch with you to provide a price quotation.