Traditionally, exhibitions are large-scaled events meant to promote products and provide networking opportunities for people in the industry. Today, companies have turned to live streaming their virtual exhibition to engage with their audiences during this Covid-19 period.
Read on to find out how else you too can make use of live streaming to boost the quality of your virtual exhibition.
Vivid Snaps supports live streaming for corporate clients hosting virtual exhibitions on a turn-key basis. If you would like to engage our professional live streaming services, drop us a message via the message box at the side of the page and we will get back to you.
Table of Contents:
- Virtual Exhibitions 2020
- Live Streaming To Boost Your Virtual Exhibition
- Stream Your Virtual Exhibition Today
Virtual Exhibitions 2020
There are mainly 2 broad categories of virtual exhibitions.
Expos and Trade Shows
The first category includes exhibitions which serve a more B2B purpose, also known as expos and trade shows. These expos and trade shows used to be the place for industry leaders to gather and understand the new products and services in the industry.
Some of these expos and trade shows which have gone online include:
Ukrainian Food Expo
The Ukrainian Food Expo provided a platform for experienced suppliers, food distributors and participants interested in the global food scene to network and share exciting new food products across various countries in Europe, Asia and the Middle East. Participants could then engage in rapid-fire meetings with the Expo attendees and vendors that they wished to meet.
Internet of Things Tech Expo
The Internet of Things (IoT) Tech Expo will bring together content from expert industry leaders, top-level sponsors, and innovative exhibitors to showcase the very latest use of the IoT technology.
Event & Tech Show 2020
The Event & Tech Show 2020 brought the event industry together to spark new conversations about how the industry can adapt to the current pandemic situation. Industry leaders were invited to give fresh perspectives on how the industry could reimagine the events of the future.
Some common platforms used by these B2B exhibitions include VR platforms like IndustryExpo and vFairs to host 3D exhibitions.
Interested in incorporating live stream segments or corporate interviews into your virtual exhibitions? At Vivid Snaps, we support event organisers by providing professional live streaming services to make your exhibition more engaging for your viewers. We can help you run your live stream interviews, QnA session and guest speeches so that you can focus on engaging with your participants during these sessions.
We also offer videography services should you wish to host pre-recorded sessions for your viewers to enjoy while visiting your virtual exhibition.
Cultural Exhibitions
The second category includes exhibitions which are more cultural and are usually held by museums, art shows and cultural centres. Some of these exhibitions include:
The Guggenheim Museum, New York
Started by the Solomon R. Guggenheim Foundation, The Guggenheim has provided online tours of its various exhibits in light of the COVID-19 situation.
National Museum of Modern and Contemporary Art, Korea
Started in 1969, the National Museum of Modern and Contemporary Art, Korea (MMCA), has stood by the history and progress of Korean contemporary art. Now, it showcases many exhibitions online through Google Arts and Culture to provide audiences with a safer alternative for browsing and appreciating art.
Chinatown Heritage Centre, Singapore
Set within beautifully-restored shophouses, the Chinatown Heritage Centre offers a rare glimpse into the lives of the early residents of the Chinatown area. Now, they offer a free tour of their exhibitions with complimentary audio accompaniment as a guide for guests exploring the heritage centre.
These virtual exhibitions make use of VR and other technologies to provide users with a tour of their physical space. They may also include other segments, like live stream interviews with artists or corporate interviews with exhibition staff.
Compared to B2B exhibitions, cultural exhibitions usually focus on providing simple tours and interactive activities to engage their audiences. B2B exhibitions, on the other hand, are also interested in participant’s conversion rates. As such, B2B exhibition platforms like IndustryExpo and vFairs include other functions like live streaming, breakout sessions and e-commerce transactions.
Live Streaming To Boost Your Virtual Exhibition
With so many areas that one has to plan for, hosting such virtual exhibitions can be quite daunting. This is why you need to work with a professional video live streaming service provider who can help you manage your live stream segments to ensure that your live streams can flow seamlessly.
This is especially important for those running B2B virtual exhibitions. Your exhibitions are intended to bring together industry leaders and professionals together to share more about new, exciting things they can offer. Your exhibition should be run as smoothly and as professionally executed as possible to provide the best experience for your audience. This can also help establish you as a credible leader in your industry.
Stream Your Virtual Exhibition Today
Looking for a professional video live streaming service provider?
Drop our team a message and our project coordinators will be there to guide you on how you can start to live stream your exhibition.