Virtual events have been the new go-to for companies for the past almost 1 and a half years, with the cancellation of real-life events being one of the most noticeable side effects of Covid-19. The shift from physical to digital solutions is something we’ve had to adapt to across all parts of our lives. Though virtual events aren’t new, they’ve become more popular than ever in the past few months.
A virtual event is as its name suggests – the online version of a physical event. Although it may be impossible to replicate the experience of a physical event, virtual events can still provide a similar experience. In some instances, virtual events can even have advantages over physical ones. One of the key advantages of virtual events is that it helps to increase your reach to all over the world. It may not always be achievable to bring people together in the same space, especially when your stakeholders are scattered across the world. This is why virtual and hybrid events will probably continue to be popular, even in a post-pandemic world.
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