Robotics video production is the process of creating videos that showcase the capabilities and functions of robots and their autonomous technology. This can include videos of robots performing tasks, videos that demonstrate the technology behind the robots, and videos that explain the applications of robotics in various industries such as manufacturing, healthcare, construction and logistics.
Robotics videos can be used for a variety of purposes, such as educational content, marketing, and product demonstrations. Educational videos on robotics can be used to teach students about the basics of robotics, its history, and its applications in various fields. Marketing robotics videos, on the other hand, can be used to showcase the features and benefits of a particular robot or automation solution to potential customers. Product demonstration robotics videos can be used to show how a particular robot or automation solution works in real-world scenarios.
Robotics video production typically involves the use of specialised cameras and equipment to capture footage of the robots, as well as editing and post-production techniques to create an engaging and informative final product.
The Vivid Snaps Team
Our team consists of media professionals with expertise in video production from pre to post. Consisting of videographers, video editors, director, project coordinators and graphic designer. Our portfolio is focused on corporate clients. And our work ranges from internal communication videos, brand story videos, virtual & hybrid events and corporate photography.
Robotic Video Production References from Around Singapore
PLEASE NOTE: The videos referenced in this blog article are not produced by Vivid Snaps. The following videos are sourced from publicly available websites, such as YouTube.
Healthcare Automation Video in Singapore
In this video produced by our team, we supported the client to create a product video to demonstrate the innovative feature. Our video producer works closely with you to understand the product, working on a storyboard when necessary and planning adequate resources for the shoot.
The shoot can be conducted at your office or it could be filmed at your client’s office if you are producing a case study video.
Laboratory Tour, Interview & Recruitment Video
Beyond focusing on product feature and demo, we can support you in creating communication videos, office tours and recruitment campaign videos. Featuring key opinion leaders sharing their views of your company, technology and products can exponentially increase the impact of the video.
Brand Ambassador Featuring Automated Robots
With technology that is constantly evolving, Singapore Changi Jewel has now introduced automation robots to make our daily workers’ lives easier. Aside from the usual basic ‘to-do tasks’ automated robots, engineers have come up with an invention to create robots that are cute-looking, friendly and tell jokes as seen at the start of the video. This use of humour at the beginning engaged the viewer right from the start and provides an interesting introduction of the robots.
The composition of the interview also made good use of the amazing architecture in Changi Jewel to achieve an eye-catching symmetrical look, which makes this segment pleasing to the eye.
F&B Services Featuring Automated Robots Introduction Video
Coming next is a fully autonomous robotic barista named ELLA that has been keeping customers well-caffeinated. Robots were conceived to solve common problems faced by the F&B sector, from high rents to a lack of manpower. With the amount of people drinking coffee everyday, this video will definitely attract people who are coffee lovers with the ability to get their coffee on time. At 3:32 of the video, an interesting filming technique has been used. It was a POV shot of the robot making a coffee and that was achieved by attaching a GoPro to the arms of the robot. To make sure this shot is achievable, some things to take note of is to make sure all robots are not switched on when doing so. It will be a hazard for people to stand around the robots in case it ever malfunctions. Those amazing shots give a perspective of what the robot sees while it’s making the coffee.
Robotics in Practice: A Case Study Video
Automated robots are increasingly being used in a variety of settings, such as libraries, factories, and retail stores, to perform tasks that would otherwise need to be done manually. These robots can be programmed to perform specific tasks, such as scanning books or moving goods, which can help to improve efficiency and reduce the need for human labour.
As seen in this video, which started off with a timelapse of automated robots working in a library, would likely have been recorded with a wide-angle lens to capture the entire library setting and show the various types of robots in action. The length of time it takes to record the video would depend on the specific settings used, such as the recording interval and the duration of the video.
It’s also interesting to note that the video is also utilising different types of shots such as close up, mid shot, and wide shots to give the audience a better understanding of the different types of tasks that the robots are doing and the different types of robots that are available. This can help to give the audience a more comprehensive understanding of the capabilities of automated robots and how they can be used to improve our daily lives.
Robotic Video References from Around The World
*PLEASE NOTE: The videos referenced in this blog article are not produced by Vivid Snaps. The following videos are sourced from publicly available websites, such as YouTube.*
Innovations in Robotics: A Promotional and Informative Video
Another area of growth for robotic cameras has been in the rise of remote productions. The Film and TV industry continues to benefit from automation efficiencies with motion control robotics compatible with third party products throughout entirely automated workflows. As a video production company ourselves, we understand the importance of camera angles and unfortunately, there are some creative angles and movements that are unachievable with human arms. Coming back to the video, it shows that they invented a robot that actually helps TV/Film production houses achieve those ‘crazy’ angles with shots going into close up details of the robotic camera itself, setting keyframes, how the camera moves, showing its unique features, etc. The equipment needed for this type of shots are a mirrorless camera and a gimbal. The mirrorless camera and gimbal can be used to add some movement to the video by capturing B-rolls and different types of shots of how robots do their work. The mirrorless camera provides a high resolution and fast autofocus which allows for capturing high-quality footages and the gimbal helps to stabilise the camera, resulting in smooth footage.
House Automation Robot Featuring Brand Ambassador
Introducing a new technology such as Amazon Astro, a household robot for home monitoring, in a video with a cinematic look can be an effective way to showcase its capabilities and features. The video could show different situations and scenarios of how the robot can be used in a household setting and how it can help to improve the quality of life. Adding comedy scenes can also be an effective way to make the video more entertaining and relatable for viewers. It can help to break up the more technical information and make the video more engaging and memorable. Smooth transitions from scene to scene can also help to make the video more interesting to watch. It can help to create a sense of flow and continuity, and make the video feel more polished and professional. Overall, using a cinematic look, different situations, comedy scenes and smooth transitions can be an effective way to make a video more visually appealing and engaging for viewers.
World Top Animatronics Company Documentary Video
For those who love Jurassic Park, this is definitely an interesting documentary to watch as they begin with showing how they made dinosaurs come to life using automation robotic parts. This video gives a casual feel to it as it is a combination of handheld and a few gimbal movements in their B-Rolls from close ups to wide angle shots of their workpiece. Starting off with the machinery that controls the dinosaurs, a sneak peak of a dinosaur’s eyes opening up and how it looks as whole when the machine was operated. Later on with the opening segment showing the establishment of the warehouse where their dinosaurs were built from scratch, believing those shots were coming from a drone or a handheld shot from a higher level. Adding on with more smooth gimbal camera movements and different angles of the displays, makes viewers feel interested and attracted to watch and wanting to know how they made it all work.
Human vs Robot Video Commercial
With the suspense of the music background and the low lighted settings makes viewers want to know what is going on and who will win this battle between humans and robots. It’s an amazing storyline to show how much a human and a robot is capable of amongst one another making viewers wonder if the human could actually win over a one-handed robot on a Crystallophone challenge. With additional suspense coming from the sound effects and close up shots of the glass shattering into pieces will make the viewers feel more intrigued.
Technology Company Documentary Video
The montage of their well-known products and drone establishing shots of the warehouse would give viewers an idea of the scope of the company’s operations and the use of technology in their products. The use of handheld shots during the interview portion creates a more casual and personal feel, allowing the audience to connect more easily with the main speaker. Additionally, the inclusion of time-lapse shots and different angles of the warehouse provides a sense of the variety of technologies used by the company and how they work together. The use of wide angle shots also allows the audience to see the scale of the warehouse and operations. The fact that some certain things have to be blurred off for confidentiality reasons is also understandable, as it’s a well-known company.
Food Advertisement Video
Having “behind the scenes” shot as a start of the video and after a final scene of the outcome is also a good way to attract viewers as they will wonder how food advertisements are made. As seen in the video, there are a number of big robotic camera arms which are used to achieve those crazy and creative shots which humans won’t be able to achieve. It is great for viewers to watch as to know what goes on behind the set. This kind of production will definitely need a robotic arm to make the magic work. It is possible to work without robots, but the use of a robotic camera arm allows for greater efficiency and a wider range of creative possibilities. Using a slider or a dolly can achieve similar shots but it would be time-consuming and may not be able to achieve the same level of precision and repeatability as a robotic camera arm. Production sets like these most likely take a day or at least a few days to accomplish as it will be a challenging trial and error to make sure you get the golden shot.
Motivational Advertisement Video
A cinematic touch to the video is always a go to for short films making a deeper emotional connection with the audience. The use of handheld shots creates a sense of immediacy and realism, making it feel like the viewer is experiencing the events in real-time. This video is definitely used by a cinematic camera body and lens. The use of silhouette in certain scenes can add a sense of drama and intrigue to the video, making it more visually interesting. The fast transitions at the end of the video add a sense of excitement and anticipation, hinting that something significant is about to happen. Overall, these elements work together to create a more engaging and immersive viewing experience for the audience.
Conclusion
There are many types of robotics automation and many different video filming and editing techniques that can be used to create a high-quality video. The specific filming techniques used will depend on the objectives of the video and the restrictions of the robotics facility.
For example, if the objective of the video is to showcase the capabilities of a specific robot and its features, close-up shots and detailed footage of the robot in action may be used. If the objective is to showcase the entire robotics facility, wide-angle shots and aerial footage may be used to give viewers an overall sense of the facility and its operations.
Additionally, different filming techniques such as time-lapse, slow-motion, and stop-motion can be used to create a dynamic and interesting video. These techniques can help to show the movement and actions of the robot in a way that is easy for viewers to understand and appreciate.
Similarly, editing techniques such as colour correction, sound design and visual effects can be used to enhance the overall quality of the video and make it more engaging.
Overall, there are many different filming and editing techniques that can be used to create a high-quality video that showcases the capabilities of a robotics facility and the various types of robots that are being used. The key is to choose the right techniques that will best achieve the objectives of the video and provide a captivating and informative experience for the audience.
Vivid Snaps Video Production Team
Video production is a complicated process. It requires not only a team of skilled professionals, but also an understanding of the customer’s needs and expectations. At Vivid Snaps, we have all that you need to make your video a success. We have the expertise to produce top-notch videos in any format and the know-how to make sure that your video hits all the right notes with your audience. Our team is made up of experts in every field from videography to post-production editing and everything in between. We’ll collaborate with you throughout every step of the process, ensuring that your project is done on time and on budget without sacrificing quality or creativity.
For a profile of our team, visit About us to learn more.
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