Travel videos can be used to showcase the beauty and excitement of a destination, inspiring potential travelers to book a trip. With the rise of social media and video streaming platforms, travel videos can be easily shared and promoted, increasing brand awareness and reach for travel brands.
You can also use a travel video to provide valuable information and inspiration to customers, enhancing their overall experience with your brand. Additionally, travel videos can help to set a travel brand apart from the competition and drive sales by highlighting your brand’s unique features and benefits.
During the pandemic, we also see travel videos that provide virtual experiences of the destination which can drive interest and bookings when travel restrictions are lifted. Travel video production can be a powerful tool for the travel and tourism industry, helping to inspire potential travelers and increase revenue for travel brands.
The Vivid Snaps Team
Our team consists of media professional with expertise in video production from pre to post. Consisting of videographers, video editors, director, project coordinators and graphic designer. Our portfolio is focused on corporate clients. And our works ranges from internal communication videos, brand story videos, virtual & hybrid events and corporate photography.
Green Screen Studio for Corporate Filming
Our office houses a small green screen studio, suitable for filming of up to 2 on-screen talents. This is exclusively reserved for our clients, so to provide high availability and convenience when engaging our video production services.
For more reference photos of our green screen studio, please visit our Green Screen Studio Singapore blog post.
Origins of Travel Video
Thomas Edison is one of the most prolific inventors in history. His inventions are found in many things that we use today, such as the light bulb, the phonograph and the motion picture camera. He was a man who was always on the go. He traveled to many countries and regions to learn about their culture, customs, and way of life. He recorded his travels in a video which we can watch today.
Road Trip Travel Video
In 1916, Thomas Edison and his friends, Henry Ford, Harvey Firestone and John Burroughs went on a couple of road trips. In their trips, Thomas would bring along his film camera to document the things they did and the places around, thus creating one of the very first few travel videos to have ever been made.
World’s First Surf Film
It is astounding to know that probably the world’s first surf film was filmed by Thomas Edison’s crew. In 1906, Thomas Edison hired a camera operator named Rorbet Bonnie to Travel to Hawaii and film what he saw. He stayed in hawaii for about 3 months capturing a series of film actualities which includes the surfers at Waikiki. This video captured the lively moments of the people surfing, creating happy memories which was the best for the moving pictures.
Travel Videos From Around The World
Travel videos in our times have greatly evolved. Although we can find aspects that remain the same such as capturing the scenic iconic landmarks, travel videos today emcompass greater creativity, cinematography and editing skills. With the help of technology, audiences are able to see different cultures and new places all over the world.
PLEASE NOTE: The videos referenced in this blog article are not produced by Vivid Snaps. The following videos are sourced from publicly available websites, such as YouTube.
Cinematic Travel Video by Independent Filmmaker
Travel videos have now evolved into an artwork showcase of camera techniques. While showing iconic places and culture, camera techniques such as crane, pan, tilt, track, dolly and hyperlapse are the trend in these videos. In this video, we will dive into these camera techniques used to make the video interesting for viewers.
While this is not a commercial video, we can take inspiration from techniques and cinematography styles used by independent cinematographers.
Cinematic Travel Video of India
We all have heard about films that became masterpieces through their storytelling, cinematography or editing. Although travel videos may be just showing places you visit and their culture, this particular cinematographer took it to the next level. Introducing narrative cinematic travel video. Creatively planning shots that compliment each other and carefully arranging the right transitions for each shot created a unique style and feel in this video. Combined with expert talent of motion graphics, this narrative travel film is like no other so far.
Travel Vlog Video of Tokyo
Travel vlogs are also on the rise. With tourists documenting their trips overseas. These videos are usually personal and do not include cinematic Documenting themselves at each step of the process to their destination. Travel vlogs are also informative as the vloggers give their reviews on places they stayed, eat, visit, giving other tourists alike a deeper insight if they were looking to travel to the same destination. These videos can also be lengthy with a total runtime of 20 – 40 mins.
Travel Guide Video
Have you ever wondered where to travel next? Undecided on your destination? Worried? Travel guide videos cover all these FAQs. Travel guide videos are normally released by travel agency companies. They are informative videos about the places to visit in each country and would recommend the month of the year or reasons to see these places. These agencies often include discount codes in the videos to gain a wider audience.
Travel Video References From Around Singapore
The travel video trend is on the rise and it’s not difficult to see why. In this day and age, we are constantly bombarded with pictures of people’s lives that they share on social media. With the COVID-19 Pandemic restrictions lifted, more and more Singaporeans looking to get out of the country are being locked in Singapore for almost 2 years. In this article, we will look at the travel video trend in Singapore and how it has become a phenomenon in recent years.
PLEASE NOTE: The videos referenced in this blog article are not produced by Vivid Snaps. The following videos are sourced from publicly available websites, such as YouTube.
Cinematic Travel Vlog
A local production company produced a 2 part series on their trip to Japan recently. In their travel video, they took a unique approach to it. Combining vlogging with cinematic shots and a sense of humor made this video overall worth while watching. The target audience in this video is definitely intended for the Singapore audience as many Singaporean terms were used in the video.
More Than A Travel Guide Video
Produced by the same team as the Cinematic Travel Vlog, this travel video took it to the next level. With a total runtime of 46 mins, this video informative, full of discount codes and engaging content, the video overall seemed to be a travel variety show. This video pays homage to the Korean variety shows such as “Running Man” but took a twist into their own style and has definitely set new heights for local travelodge videos.
Tourism Board Travel Video
Organisations are always looking for ways to promote their destinations to a wider audience. One of the most popular ways is through tourism board videos. These videos are created by tourism boards in order to attract tourists and potential visitors by showcasing the best features of their country.
Airline Commercial Travel Video
Airline Travel commercials are usually short, and they are designed to get the viewer excited about travelling with them. These videos often show different destinations, or highlight the features of the airline to create a lasting impression on the viewer and convince them to take a vacation. These videos are usually 1-2 minutes long.
Conclusion
The main purpose of travel videos is to promote tourism and destinations to potential tourists. There are many different types of travel videos that can be created for different purposes such as highlighting the culture, showcasing the food, or providing information about the destination. These videos are also a great way to reach out to people who want to travel but don’t have the time or money. With the evolution of travel videos, there is no one method to shoot it. The scale of production for travel videos can range from just shooting from your mobile device to cinema cameras. Whether you are producing it for yourself or for corporate reasons, the one take away we can learn from these references is to feature iconic places and sceneries. A good practice to ensure you have enough time to cover those attractions are to plan shots as early as planning your itinerary. That way, you will not need to worry about missing out shots or being let down if you got there at the wrong timing.
Vivid Snaps Video Production Team
We hope this article has provided quick insights in media production. Our team is ready to work with you. Leverage on our combined expertise for your media production. Our core expertise are in the following fields:
- Corporate video production
- Live streaming for virtual & hybrid events
- Corporate photography
- Event photography & videography
For a profile of our team, visit About us to learn more.
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